A hydrating serum that helps rewind the visible effects of aging.

Stratia Rewind: Our cult-favorite hydrating serum packs a serious punch. 2.5% DMAE helps firm and tighten skin all day long, while 5% niacinamide helps fade dark spots and increase cell turnover. Add hyaluronic acid and a carefully-chosen blend of plant extracts, and you get a lightweight, fast-absorbing essence that turns back the clock on your skin.

1 fl.oz./30ml

Firm, tighten and hydrate with niacinamide and DMAE.

Take a look behind the scenes as this powerful serum comes together.

Take a look behind the scenes as this powerful serum comes together.


Shown in scientific studies to reduce the appearance of fine lines and increase skin firmness. Paired with panthenol (pro-vitamin B5) for an extra skin-firming boost.


An all-around skin hero that can regulate cell turnover, fade hyperpigmentation, reduce the appearance of fine lines, and strengthen your skin barrier.

Hyaluronic Acid

A molecule found naturally throughout the human body, this hydration superhero can hold up to 1,000 times its weight in water.

Water (Aqua), Glycerin, Ethoxydiglycol, Niacinamide, Propylene Glycol, 2-Dimethylamino Ethanol (DMAE), Panthenol, Hydrolized Rice Protein, N-Acetyl Glucosamine, Glycyrrhiza Glabra (Licorice) Root Extract, Tamarindus Indica (Tamarind) Seed Extract, Hydrocotyl (Centella Asiatica) Extract, Sodium Hyaluronate, Allantoin, Diazolidinyl Urea, Methylparaben, Propylparaben, Disodium EDTA

How it works

In scientific studies, DMAE has been shown to improve the overall appearance of aging skin. Niacinamide is paired with n-acetyl glucosamine, a synergistic pair that helps brighten, smooth, and even skin tone. A few key plant extracts - licorice root, Centella asiatica, and tamarind seed - run the gamut of anti-aging powers, from fading dark spots to powerful antioxidant abilities.

Every ingredient in Rewind is there for a reason, and that reason is giving you smooth, plump, radiant skin. It’s light yet hydrating enough to be used by all skin types. Use it before your usual moisturizer to give your skin a blast to the past.

Is it right for me?

Rewind is a watery, hydrating serum that's great for all skin types, from very dry to very oily. It's especially good for aging or sun-damaged skin. Due to the plant extracts featured in Rewind, those with plant allergies or extremely acne-prone skin should patch test Rewind in an inconspicuous place, like just below the ear.

All Stratia products are free of common irritants like fragrance, alcohol, and essential oils.

Customer Reviews
4.7 Based on 314 Reviews
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  • skin
  • Rewind
  • serum
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  • Stratia
  • Liquid Gold
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United States United States
  • Skin Type CombinationSensitiveDehydrated
  • Age Range 31- 40


I've been exploring a couple things from this brand for a few years since discovering Stratia in a local pharmacy in NYC. I love the products, and the founder's ethos, and the price! Please keep up the great work!

Catherine E.
United States United States
  • Skin Type Dry
  • Age Range 51 and over


This is an excellent non irritating moisturizing serum to put on before your moisturizer. It help with reducing fine lines and plumps the skin. I have ordered this product several times. It does not cause breakouts.

United States United States
  • Age Range 25- 30
  • Skin Type CombinationDehydratedBlemish-prone

Seems to get the job done!

The texture itself is really weird and sticky and doesn't feel like anything is getting absorbed. But pairing it with the Liquid Gold has helped my moisture barrier exponentially.

Daley F.
United States United States
  • Age Range 31- 40
  • Skin Type DrySensitive

holy grail in the making!

My skin trends dry, so I love this serum, especially when my skin is extra thirsty or needs some TLC. It helps keep my skin feeling smooth, fresh, and plump. After about four weeks, it has improved my overall skin tone/pigmentation and eased up my fine lines. I started using it after seeing it work magic on my sister in law (whose skin is totally different from mine!) and am delighted by the results. Highly recommended!

Cecilia P.
United States United States
  • Skin Type SensitiveBlemish-prone
  • Age Range 25- 30

Love This

I was initially gifted this product from a friend, and I love this stuff. I've been using it every morning under my moisturizer for the last year and a half. I've used the Ordinary's niacinamide in the past, but I prefer Rewind on my sensitive acne prone skin. The fact that Rewind has glycerin and licorice root is also a nice addition.

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